SEM and SEO: These practices threaten a warning notice

If you want to be successful with your online shop or website, first and foremost you have to be findable. In other words, the portal must be well listed on Google. This is where SEM (search engine marketing) and SEO (search engine optimization) help traders. But beware: optimization not only attracts customers, but also warning letters. Warning letters still have their horror not ... read more

ECJ Invalidates Privacy Shield - What This Ruling Means for Website Operators

On 16.07.2020, the European Court of Justice (ECJ) declared the Privacy Shield invalid. This ruling affects, among others, all website operators who use the services of US companies. In this article, I explain what the ruling means for you as a website operator or agency and what you have to do now. Legal situation Every data processing requires a legal basis Every data processing ... read more

Keeping Copyright in Mind: How to Avoid Warnings and Penalties

Copyrights can easily be infringed on the internet, for example on your website, your shop or social media. You should therefore not underestimate the danger of copyright infringements and warnings. Law firms have long specialised in issuing cease-and-desist letters for unlawful use of protected works. Michael Schöffmann explains what copyright law entails and what you should do in the event of a ... read more

What Does the GDPR's Prohibition of Coupling Mean for Your Email Marketing?

"prohibition of coupling" - Since the entry into force of the European Data Protection Regulation (GDPR), this term is often used in connection with marketing measures. But very few people are aware of exactly what it means. So it is not surprising that many violate the prohibition of couplingwithout even knowing it. Lawyer Mario Steinberg explains what the ban means for your email marketing... read more

Data protection for agencies and WordPress developers

Digital market development is not a new topic for companies and the self-employed. Unfortunately, the same cannot necessarily be said about data protection for agencies. What do agencies and freelancers have to consider in terms of data protection law? And what about order processing with WordPress? An overview. The General Data Protection Regulation (GDPR) has been in force for almost 2 years - it is ... read more

What fines do website operators face for data protection violations?

On 14 October 2019, the Conference of the Independent Data Protection Authorities of the Federation and the Länder (DSK) published a concept for the assessment of fines in proceedings against companies. It is now finally clear what fines website operators can expect in the event of data protection violations. Basic information on the DSK's fine concept It is generally known that violations of the GDPR can result in fines of up to ten million euros or ... read more

Quick Fixes From 2020: The Start of the Major EU Vat Reform

Between 2022 and 2024, the EU will introduce a holistic VAT reform. In order to provide more clarity on chain transactions, intra-Community transfers and consignment stocks until then, there will be the so-called "Quick Fixes" as immediate measures. What are these quick fixes? The European Union's current VAT rules are in fact only a provisional EU solution - although ... read more

Conversion killer data protection?

The European Court of Justice has declared cookie opt-ins to be a duty that can be enforced. This is supposed to protect your data. Raidboxes complies with the requirements - and loses sales as a result. Why data protection is not equally fair for all companies. GDPR E-privacy regulation, cookie banner obligation... There have been more fun times for website operators. If you take the regulations into account, then you have ... read more

Study shows: Only 0.1% consent to legally compliant cookie banners

According to a recent study by the Ruhr University Bochum and the University of Michigan, most cookie banners on European websites are not privacy-compliant. In addition, the results of the study show which cookie notices website visitors tend to reject and which they tend to accept. Disclaimer: This blog post is not legal advice. In the course of our work as a WordPress host, we've dealt very intensively with ... read more