GDPR & WordPress: Technical measures that you should implement

On 25.05.2018, the EU-GDPR came into force. We offer you an overview of the technical precautions that we consider important in light of GDPR in order to operate your WordPress website in a legally compliant manner. GDPR-Remove questionable WordPress plugins and replace them with GDPR-compliant alternatives If plugins need to establish a valid connection to another website and thereby collect data ... read more

SEM and SEO: These practices threaten a warning notice

If you want to be successful with your online shop or website, first and foremost you have to be findable. In other words, the portal must be well listed on Google. This is where SEM (search engine marketing) and SEO (search engine optimization) help traders. But beware: optimization not only attracts customers, but also warning letters. Warning letters still have their horror not ... read more

ECJ Invalidates Privacy Shield - What This Ruling Means for Website Operators

On 16.07.2020, the European Court of Justice (ECJ) declared the Privacy Shield invalid. This ruling affects, among others, all website operators who use the services of US companies. In this article, I explain what the ruling means for you as a website operator or agency and what you have to do now. Legal situation Every data processing requires a legal basis Every data processing ... read more

What the GDPR means for your email marketing

The sole entry into force of the EU General Data Protection Regulation since 25. Mai 2018 brought some changes with it. So that you know which requirements you have to observe for your email marketing since then, Vivien Beischau from Newsletter2Go (today part of Brevo) has put together 6 tips for you here. Implement the requirements of GDPR in 6 steps 1. Send only ... read more

Attention copyrights: How to avoid warnings and fines

Copyrights can easily be infringed on the internet, for example on your website, your shop or social media. You should therefore not underestimate the danger of copyright infringements and warnings. Law firms have long specialised in issuing cease-and-desist letters for unlawful use of protected works. Michael Schöffmann explains what copyright law entails and what you should do in the event of a ... read more

What Does the GDPR's Prohibition of Coupling Mean for Your Email Marketing?

"prohibition of coupling" - Since the entry into force of the European Data Protection Regulation (GDPR), this term is often used in connection with marketing measures. But very few people are aware of exactly what it means. So it is not surprising that many violate the prohibition of couplingwithout even knowing it. Lawyer Mario Steinberg explains what the ban means for your email marketing... read more

Data protection for agencies and WordPress developers

Digital market development is not a new topic for companies and the self-employed. Unfortunately, the same cannot necessarily be said about data protection for agencies. What do agencies and freelancers have to consider in terms of data protection law? And what about order processing with WordPress? An overview. The General Data Protection Regulation (GDPR) has been in force for almost 2 years - it is ... read more

What fines do website operators face for data protection violations?

On 14 October 2019, the Conference of the Independent Data Protection Authorities of the Federation and the Länder (DSK) published a concept for the assessment of fines in proceedings against companies. It is now finally clear what fines website operators can expect in the event of data protection violations. Basic information on the DSK's fine concept It is generally known that violations of the GDPR can result in fines of up to ten million euros or ... read more

Quick Fixes From 2020: The Start of the Major EU Vat Reform

The EU will introduce a comprehensive VAT reform between 2022 and 2024. In order to provide more clarity on chain transactions, intra-Community transfers and consignment stocks by then, there will be so-called "quick fixes" as immediate measures. What are these quick fixes? The current VAT regulations of the European Union are in fact only a temporary solution of the EU - although ... read more