WordPress Newsletter #41

WP News: More overview in page optimization & Gutenberg's jump to the default editor

Last week, Gutenberg became the default editor for users of the plugin with the update to 1.5. In addition, Mika Epstein has called on the WP community to be careful when selling plugin. And we have a small but fine tool in our luggage that has served us faithfully with over 450 WordPress optimizations.

Not all optimization measures make sense
After more than 450 extensive WordPress analyses and optimizations, we know: Not every optimization measure makes sense. Sometimes you get lost with an idea and invest a lot of time and effort in its implementation. The results are then usually sobering. Or in the worst case: not measurable at all. So that this doesn't happen to you, we have a small but fine framework for you today, with which you can determine exactly which of your optimization steps has the greatest influence on your page load time. This way, you can keep an overview, even with dozens of optimization steps.

Business

Watch out when selling plugin!
In response to recent incidents, such as spam from the new owner of the Display Widget plugin, Mika Epstein has addressed the WP community with a post about selling plugin. Her clear message to plugin-sellers is: "STOP. THINK. BE CAUTIOUS." She also describes nine signs that indicate a potential buyer has questionable interests.

Why don't your customers buy on the move?
Almost half of the traffic on German online stores comes from mobile devices. However, when it comes to buying, a third of users switch to tablets or laptops. Our colleagues at KonversionsKraft show you how to analyze the behavior of your customers and understand exactly where and how they buy.

Security

This is why you should switch to HTTPS now
Chrome 62 was rolled out last week. In the new version, visitors to HTTP pages with input fields (e.g. search fields, credit card information forms, and the like) get an explicit security warning. For Chrome users in incognito mode, all HTTP pages will even be displayed as "not secure". If you're worried that HTTPS will slow down your site , we can reassure you: Because with SSL your site will be even 45% faster. By the way, about 70% of all websites located at Raidboxes have already switched to HTTPS.

Here's what 10 experts have to say about WordPress security
David Hayes spoke with ten WP security experts, including WordPress Core Security Team Lead Aaron Campbell and Sucuri ex-CEO Tony Perez, to get fresh input for a new online course on WP security. The key takeaways Hayes took away from each conversation can be found here.

WordPress

Update makes Gutenberg the default editor
It's getting serious: The update to version 1.5 makes Gutenberg the default editor. If you don't like Gutenberg at all, there will be the possibility to continue using the old editor after the merge into the core. The corresponding plugin "Classic Editor" can now be tested in the beta version.

New possibilities with "headless" WordPress
With the so-called "decoupled" or "headless" WordPress, developers can really let off steam, because the WordPress REST API and Create React App offer great scope for innovative ideas. For example, by decoupling the backend and frontend, mobile apps can be created that only use WordPress as a data source. The colleagues from Torque have concrete application examples in store.

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