The 8 Most Popular WordPress Page Builders in Comparison

Torben Simon Meier Updated on 20.10.2020
11 Min.
Page Builder
Last updated on 20.10.2020

With a WordPress page builder, you don't need any programming skills to create articles and sites individual designs: The extension replaces or complements the standard editor and comes with many adjustable components like galleries, buttons and text areas, which you can assemble by drag & drop. But there is more than just one WordPress page builder. We present you with eight different WordPress page builder plugins so that you can get on with WordPress faster.

1. Elementor

Elementor Page Builder
One of the most frequently used WordPress page builders: Elementor.

Although the WordPress page builder called Elementor is one of the youngest, it already runs on more than half a million websites. The rapid success is probably due to the well-designed interface and the excellent ease of use.

You can easily edit posts, pages, custom content and even category pages - in the frontend and backend. That means you don't need to design your content in the administration area, but can view it directly from the visitor's perspective and change it in the WordPress page builder via drag & drop.

Elementor offers you many elements that you can use for your layout: Buttons, headlines, animations, galleries and much more. The scope can be extended limitless by installing special Elementor plugins. It is also possible to integrate WooCommerce and numerous other extensions, that come with individual Elementor blocks. 

The free version of Elementor has more than 30 elements and 60 preset layouts for a quick start. The Pro version includes a further 26 modules such as menus, tables and price lists. These are especially useful if you want to integrate social media or display WooCommerce products.

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Worth mentioning is the excellent theme builder: This gives you a framework to quickly build your theme layout for the different post and page types - without knowing how to code - completely from Elementor components. All the layouts you create in this WordPress page builder can be reused on the same website or even elsewhere.

The free version of Elementor can be installed via the official WordPress plugin library. The Pro version costs 49 USD for one website. 

Advantages of Elementor:

  • Already the free version comes with many templates and features.
  • Layouts can be set flexibly and precisely.
  • Fast, fluid editing mode including front-end editing in real-time.
  • Many high-quality elements that can be quickly adjusted and used.
  • Elementor users are additionally provided with fresh elements and templates by many third-party providers.
  • Deactivation leaves no shortcode garbage.
  • The Pro version comes with a pop-up builder, a visual form generator, animations and special effects for attractive content.
  • Elementor supports translations with plugins like WPML.
  • Development interfaces for comprehensive integration are available.

Disadvantages of Elementor:

  • During editing, there is no view without the control Elementor panels.

2. Beaver Builder

Beaver Builder Page Builder
The Beaver Builder is popular with developers and designers alike.

The Beaver Builder is reliable, simple and generates clear HTML and CSS code instead of shortcodes. Compared to the competition, the WordPress page builder focuses strongly on performance and stability - instead of endless features. You will experience design results like the competition, but first, you invest time in familiarization and learn to get along without a large element library.

If you're familiar with the user interface, you'll discover a powerful tool in Beaver Builder that works reliably. Unlike most WordPress page builder competitors, Beaver Builder doesn't generate shortcode, but sets layouts directly via HTML and CSS.

A resulting advantage: You can Plugin uninstall this and still keep the layouts. Later you can edit them without Beaver Builder and combine them with different theme ones. 

The Beaver Builder is available as a free version. If you need more features, you can purchase a license for unlimited sites from $99 USD.

Advantages of Beaver Builder:

  • Free version offers important basic features.
  • Excellent front-end editing with fast switching to real-time preview mode.
  • Generates clear HTML and CSS code instead of shortcodes.
  • Even after the deactivation of the plugins changes are preserved.
  • Top performance.

Disadvantages of Beaver Builder:

  • Comparatively few content components

3. Divi Builder

Divi Page Builder
Divi is one of the most popular themes and WordPress page builders on the market.

The Divi Builder is modern, user-friendly, comes with many features and about 50 ready to use elements for the website. Similar to the other WordPress page builders, there is a frontend and backend editing - whereby the first one stands out for its direct text editing.

If you are logged in as an administrator, you can open a subpage in the frontend and edit the text there like in Word with a click, without the need for an additional window. Because you drag and drop elements in a page builder - which sometimes works inaccurately - Divi offers wireframe mode. This mode is a special view in which module positioning works much easier.

If you are logged in as an administrator, you can open a subpage in the frontend and edit the text there like in Word with a click, without the need for an additional window. Because you drag and drop elements in a page builder - which sometimes works inaccurately - Divi offers wireframe mode. This mode is a special view in which module positioning works much easier.

Since Divi Builder uses shortcuts like most other WordPress page builders, your layouts will disappear as soon as you Plugin disable this. Only after reactivation, they come back. Nevertheless, Divi is worth a test with its solid equipment and a successful user interface. 

Since the Divi Builder from ElegantThemes you get with the purchase besides the WordPress page builder also access to more than 110 themes. You pay 89 USD per year or 249 USD for lifetime access. 

Advantages of Divi Builder:

  • Divi Builder comes in a package with more than 110 themes.
  • Wireframe mode

Disadvantages of Divi Builder:

  • Large Divi CSS file
  • Based on shortcodes

4. WPBakery Page Builder

WPBakery Page Builder
More than 4,300,000 WP users use the WPBakery Page Builder.

WPBakery is one of the pioneers in the field of WordPress page builders. The former Visual Composer was in WPBakery Page Builder renamed. This new WordPress page builder focuses on the visual editing of content such as articles or sites.

Because WPBakery has been around for a long time, you will find many integrated layouts and building blocks such as boxes, icons, text blocks and diagrams that you can use to design your content. In addition, many third-party vendors offer thousands of useful elements for an expressive appearance and over 250 integrations with other important plugins ones like WooCommerce.

The WordPress page builder should theme work with everyone. This compatibility is probably related to the fact that all elements are integrated via shortcodes. If you disable the plugin, the shortcodes will remain in your content.

The interface is intuitive, but no longer up to date, requires manual saving and is much slower than the competition. Nevertheless, the advantages of this WordPress page builder could outweigh the disadvantages, depending on the application.

The WPBakery Page Builder costs 45 USD once for a domain or 245 USD if it is to be used in a product intended for resale.

Advantages of WPBakery Page Builder:

  • Very many content elements, also available from third parties.
  • Integration with more than known 250 plugins possible.
  • Many design templates

Disadvantages of WPBakery Page Builder:

  • Slow, partly overloaded surface
  • Parts of the surface are not up to date, for example, the image size has to be typed in manually per "large", "thumbnail" or "small".
  • No automatic save function
Visual Composer Page Builder
The Visual Composer is now a complete site builder.

After the developers launched the WPBakery Page Builder, it seemed to be the end of Visual Composer. In fact, they worked hard on it and turned it into not just a WordPress page builder, but a complete site builder. This means a visual editor that allows you to change not only the content without programming skills but also other layout areas of the WordPress site such as footers or headers. 

With Visual Composer, you can edit content and layout directly in the frontend and work with many adjustable elements. The user interface is modern, either docked or floating and allows for quick results after training.

You'll also get access to the Visual Composer hub with 100 content elements and 100+ page layouts that you can download and use. With the competition among WordPress page builders, such elements are usually integrated and do not require any additional download.

Visual Composer is available in a subscription model from 59 USD per year. From the second year, there is a 40 per cent discount.

Advantages of Visual Composer:

  • Text and layout can be site edited directly on the.
  • Attractive layouts can be conjured up after only a short training period.
  • Visual Composer Hub with many extensions
  • 3-in-1 solution: backend, frontend and treeview editor
  • Developer interface
  • Elements can be hidden and displayed again later.
  • Supports CSS and JavaScript editing.

Disadvantages of Visual Composer:

  • The undo and redo functions do not work correctly.
  • Parts of the interface are outdated, for example the image size must be entered as a word.

My tip: A detailed comparison between the WPBakery Page Builder and theVisual Composer here.

5. Brizy

Brizy Page Builder
Brizy scores with a modern user interface.

Brizy is a fairly new WordPress page builder. The developers focus on a modern interface and especially many high-quality designs and templates. You can edit your websites directly in the frontend without complicated menus. Click on the text and change it like in Word. Similarly, you can easily create new page elements and create column layouts in no time. The WordPress page builder works extremely smoothly and reliably. 

If you want to do more than just the content of your posts and web design, you need Brizy Pro. Similar to the Visual Composer editing of other areas such as footers or headers, it takes only a few clicks. If a group is working on your website, role management is a good idea: You decide who can edit what. Fortunately, the WordPress page builder works without shortcodes and thus offers way more independence: After deactivating it, you are spared code deserts.

An interesting feature is the global blocks. These are elements that you can set centrally and then make them available to your other websites via the cloud. You could announce an event in a Global Block and this announcement will then automatically be visible on your other websites that contain that Global Block. Another plus for Brizy is the automatic saving, which works better than with WordPress page builder competitors. 

Brizy is available as a functionally limited free version or as a pro version. The Pro version can be purchased from 49 USD. If you want to work without WordPress and don't want to use Brizy as a plugin, you can also use the Brizy Cloud service.

Advantages of Brizy:

  • Wonderfully easy and smooth editing in real time, directly in the frontend.
  • More than 150 finished content blocks
  • Many professional layouts for numerous application scenarios.
  • Fast creation of column layouts
  • Extended user administration with role assignment
  • Brizy Pro can also edit footers and headers.
  • Global Blocks for cross-website content distribution
  • Fast automatic save function
  • Brizy is quickly provided with updates.

Disadvantages of Brizy:

  • Basic features are expandable.

6. Oxygen

Oxygen Page Builder
Oxygen is also a flexible WordPress page builder for developers.

The creators of WP All Import have created Oxygen launched a page builder as attractive and powerful WordPress as Brizy. It works differently than similar WordPress page builders. Oxygen connects as Plugin with WordPress and creates a separate sandbox module, replaces the user WordPress interface and lets the whole design take place there.

Oxygen has been competing for the supremacy of the WordPress page builders for a long time. The editor is mature and comes with a smooth and intuitive user interface. Similar to Brizy you get a very wide range of high quality designs and templates to use for your site own.

The page builder is also suitable for non-programmers, but its great strength is the support of PHP, JavaScript, CSS and of course HTML. Coder will be happy about this important flexibility. Unfortunately Oxygen generates shortcodes that remain visible as garbage code when Oxygen is deactivated.

Although Oxygen is subject to a charge, the developers offer an attractive pricing model: Pay 99 USD once and use Oxygen with lifetime updates for an unlimited number of projects.

Advantages of Oxygen:

  • Intuitive user interface.
  • Complex layouts can be put together very quickly.
  • Many content elements and templates.
  • Support for PHP and JavaScript leaves nothing to be desired by developers.
  • Customer-friendly pricing.

Disadvantages of Oxygen:

  • Shortcodes are generated.
  • Focus is on developers, which can be an advantage depending on your point of view.

7. MotoPress Content Editor

Motopress Page Builder
MotoPress Content Editor is a comparatively inexpensive WordPress page builder.

The MotoPress Content Editor is an inexpensive, multilingual WordPress page builder that merges with the WordPress editor and offers very comfortable frontend editing in real-time. It works with all themes of them and is suitable for customization of websites, posts and other custom content.

There are various ready-made design templates and elements. If you need more, you can buy additional layouts and blocks. Developers can purchase an additional white label plugin to customize the editor branding and provide customers with a professional, consistent look.

MotoPress Content Editor is available from 29 USD per year. A developer license for unlimited websites costs 139 USD. If you want to order the available add-ons right away, you should choose one of the bundles starting at 69 USD. 

Advantages of MotoPress Content Editor:

  • User-friendly front-end editing.
  • Cheap premium version (29 USD).
  • WooCommerce support is included as standard.
  • Supports WPML.

Disadvantages of MotoPress Content Editor:

  • Comparatively few prefabricated elements available.

8. Gutenberg

Gutenberg Page Builder
Since WordPress 5.0 is Gutenberg the new standard editor of WordPress .

After the first page builders were on the market, the WordPress developers started to create their own variant called Gutenberg to develop. Since WordPress 5.0 it is integrated in the CMS as standard. You can use it to edit the content of your posts and in sites the backend using various provided elements. An editing of the complete sites layout is currently not possible with this page builder, but is planned.

How is Gutenberg developing?

Will Gutenberg replace WordPress page builder in the long run? And what is the further development of Gutenberg? This and more you will find out in our article Gutenberg vs. WordPress page builder.

The current basic functions of WPBakery are currently Gutenberg similar to WPBakery Page Builder: Quickly assemble, publish and finish content using drag & drop. Gutenberg is aimed primarily at average WordPress users who want to quickly redesign their content. However, professionals will expect more functions from a WordPress page builder, such as live editing in the frontend, user-defined layouts, a large selection of elements and advanced design including the use of PHP and JavaScript.

Since Gutenberg was developed by WordPress developers, the question arises whether it will eventually replace the other page builders. Rather, it will lead to stronger integration. An example of how this can work already Elementor shows. The plugin Elementor blocks for Gutenberg integrate templates into the Gutenberg editor.

WPBakery Page Builder takes a similar approach: There you can use Gutenberg blocks together with other elements. It is more in the direction of fusion than the competition. This is good for you as a user: You can use the advantages of both WordPress page builders at the same time.

Since it is Gutenberg free and included in the current WordPress versions, you do not need to download and install the WordPress page builder separately. Additional third-party elements are available as plugins in the WordPress library. These include Gutenberg Blocks and Stackable.

Advantages of Gutenberg:

  • Additional installation not necessary.
  • Simple surface.
  • Good for easy content design.

Disadvantages of Gutenberg:

  • No frontend mode.
  • Other WordPress page builders offer more possibilities.

Final thoughts

The page builders mentioned WordPress above are among the best solutions you need for fast but solid design. In addition to the features, the user experience also counts, which is why it is worth trying out the individual Page Builders yourself and only then make a decision.

If you would like to delve further into the future and development of WordPress page builders, please take a look at these external contributions:

What questions do you have for Torben about WordPress page builders?

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