Recruiting websites: The right structure for more applications

The recruiting world has changed a lot in recent years. In the past, it was enough to publish job advertisements in the local newspaper, but today you have to take a much more differentiated approach in order to attract qualified employees. But what do good recruiting websites look like? We now live in an employee market. This means that good employees can nowadays find themselves almost ... read more

Green Marketing: Better Google Rankings and Competitive Advantages

Whether we call it green marketing, ecomarketing or substainable marketing - all three terms pursue the same goal: an ecology-oriented planning and implementation of marketing activities. In this article we dive deep into the world of green marketing and look at its benefits and challenges. At the outset, it is important to note that green marketing is not ... read more

How to Make your Food Blog Successful

Our customers Anja & Matthias Würfl write an extremely successful food blog. How did they manage that? What can you learn from this for your blog project? And what should you keep in mind when it comes to SEO? Find out more in their guest article for wp unboxed. Cook a dish, take photos with your mobile phone and write a few lines about it. Then text and ... readmore

Online Branding: From Company to Brand

Targeted online branding ensures increasing brand awareness and more sales. But what makes good branding? Leonardo Lemos Rilk from our partner VIERLESS shows you how to become distinctive and (even) more successful with your corporate identity and the right strategy. The Corona crisis has accelerated digitalisation in many areas. During the Corona-related lockdown ... read more

Google Ads: 6 Success Factors for SEA Landing Pages

Google ads are a tried and tested means of attracting new customers. And to sell even more online. But what should the landing page behind them look like so that the campaign is actually successful? And so that you don't give away money? It's no wonder that Google ads or AdWords are so popular. After all, ... read more

Customer Projects with WordPress: From Planning to Positioning

Agencies and freelancers for WordPress are confronted with a wide variety of issues: From performance to positioning to SEO and social media. 9 questions for our agency partner Sven Jagata from Kreative Kommunikation: How does he deal with such demands? And what are his best tips for clean project planning? Infrastructure for WordPress hosting Sven, you ... read more

WordPress Support: Frequently asked questions about updates, backups, finding service providers and more

Anyone who works in WordPress support knows the classic questions about the world's most important CMS. What is the best way to implement cookie banners, simple backups, the right image sizes or the update of plugins and themes? And how do you find support in an emergency? Find out all this and more in our interview with Jonas Tietgen. With his WordPress ... read more

Local SEO for WordPress Agencies

Proximity to the web design agency in charge is still an argument that trumps all others in medium-sized businesses. How to use Google to attract customers from your area to your web design agency. In a field where many of your competitors know the importance of high local search engine visibility, good SEO advice is expensive. The possibilities for ... read more

SEA campaigns with Google Ads: How Search Engine Advertising Works

Search Engine Advertising (SEA), search engine advertising, keyword advertising... No matter what you call them, ads on Google & Co. are an important building block for your online marketing. But for many SEA is a book with seven seals. Sascha Humpel from our agency partner Potential2 tells you more about how to get started successfully. Google Ads: Tracking and ... readmore