Ronny Schneider
•
10/03/2021
Image SEO optimisation with WordPress
With image SEO, you can make your website faster, generate more traffic and increase your visibility. We'll show you how to do this with WordPress.
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Sven Scheuerle
•
17/02/2021
Building passive income with affiliate marketing – does it really work?
Is it really possible to earn money with affiliate marketing and referrals? We have various methods, important key figures and valuable tips for you.
Read more: Building passive income with affiliate marketing – does it really work?
Ronny Schneider
•
10/02/2021
WordPress SEO: Optimising texts for search engines
If you want to achieve good rankings with WordPress SEO, you should optimise your texts and posts. We'll show you the tools you need – step by step.
Read more: WordPress SEO: Optimising texts for search engines
Sven Scheuerle
•
12/01/2021
Google Ads guide: How to master your first ad campaign in no time at all
You want to reach your target group with Google Ads, but don't know where to start? No problem: we'll show you step by step how to do it.
Read more: Google Ads guide: How to master your first ad campaign in no time at all
Core Web Vitals as a Google ranking factor: Much ado about nothing?
Google Core Web Vitals | Just hype or really important? ✓ Definitions & explanations ✓ Expert assessment ► Read now.
Read more: Core Web Vitals as a Google ranking factor: Much ado about nothing?
Community management: tips and best practices for companies
Whether social media channels or a company's own platform: interacting with fans and customers in a community is becoming important.
Read more: Community management: tips and best practices for companies
Sven Scheuerle
•
14/09/2020
What are backlinks – and why they are so important for your SEO
The link profile of your website is still one of the most important ranking factors. We explain which characteristics distinguish good backlinks from bad ones.
Read more: What are backlinks – and why they are so important for your SEO
In 4 steps: Test and refine content ideas in advance
Do you want to know how and whether your content is worth the effort? With this analysis, you will know in advance whether your content ideas are successful.
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Leefke Krönke
•
06/08/2020
Want to find and fix broken links? These 8 link checker tools will help you!
Broken links not only annoy your visitors, they also waste your crawler quota. Here are 8 broken link checker tools to help you find them.
Read more: Want to find and fix broken links? These 8 link checker tools will help you!
Content distribution: How to get more attention for your content
With content distribution, you can get the most out of your content. Which methods increase your reach? Our overview.
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Felix Brodbeck
•
09/06/2020
Everything you need to know to get started with your podcast and WordPress
Are you a WordPress pro and thinking about your own podcast? We'll show you everything you need to publish a podcast with WordPress.
Read more: Everything you need to know to get started with your podcast and WordPress
10 tips for successful social video marketing
Video marketing conveys messages and values with the help of short films, live streams and stories – we share the best tips for YouTube & Co.
Read more: 10 tips for successful social video marketing
Content KPIs: Which of my content is actually successful?
Content KPIs are important for the targeted use of your resources. But how do you find the right metrics? Using content KPIs with the Lean Startup approach.
Read more: Content KPIs: Which of my content is actually successful?
Felix Brodbeck
•
01/04/2020
How to win over your target group with an elevator pitch on your website
Use the elevator pitch to pick up your users as quickly as possible. We'll show you how to summarise your value proposition in a nutshell!
Read more: How to win over your target group with an elevator pitch on your website
How to win new customers and employees with LinkedIn marketing
With clever LinkedIn marketing, you can generate new leads, especially in B2B, and use strategic social selling instead of strenuous cold calling.
Read more: How to win new customers and employees with LinkedIn marketing
Content marketing for agencies & freelancers: what really matters
What should content marketing for agencies and freelancers look like for it to be effective? We show you which mechanisms perform best.
Read more: Content marketing for agencies & freelancers: what really matters
Sven Scheuerle
•
05/03/2020
Google My Business: More visibility for your local business
A Google My Business entry increases your visibility and helps you attract new customers. We show you how to optimise your company profile.
Read more: Google My Business: More visibility for your local business
Dominik Stein
•
24/01/2020
SEO Guide: YMYL, EAT, BERT, Structured Data and much more
Do you want to achieve good positions in Google for your SEO? We'll show you which SEO trends really matter. Including SEO strategy.
Read more: SEO Guide: YMYL, EAT, BERT, Structured Data and much more
What a content strategy is good for and how to set it up
Does your content come from the gut? You or your agency can achieve much more with a content strategy. Content strategy: The most important steps.
Read more: What a content strategy is good for and how to set it up
Valerie Wagner
•
03/07/2019
Pinterest marketing for freelancers and agencies: what you need to know about the image network
The image network Pinterest is an insider tip for online marketing. We'll show you what's important.
Read more: Pinterest marketing for freelancers and agencies: what you need to know about the image network
